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Daily Archives: 24th Jul 2018

Judgment Books

Narratives, Stories, and Facts

InfoOps, Marketing, Military, StrategyBy Paul Ellis24th Jul 2018Leave a comment

‘Lies, Damned Lies and Statistics’ is a phrase popularised by, and sometimes erroneously attributed to, Mark Twain. It speaks to the malleability of ‘Facts and Figures’ when seeking to convey a point of view and grant it some degree of authority — because of course, if you provide independent evidence that seemingly supports your argument,…

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