fbpx
Skip to content
i3 Gen – Interest, Influence, Intelligence
Strategic Communications and Wargaming
i3 Gen - Interest, Influence, Intelligencei3 Gen - Interest, Influence, Intelligence
  • Home
  • What We Do
    • Strategy War Game Design and Delivery
    • Communications Consulting Services
    • Information Operations
  • Articles
  • About Us
    • About i3 Gen
    • Our Approach
  • Contact
Search:
  • Home
  • What We Do
    • Strategy War Game Design and Delivery
    • Communications Consulting Services
    • Information Operations
  • Articles
  • About Us
    • About i3 Gen
    • Our Approach
  • Contact

Tag Archives: Target Audience

What type of marketer are you, Preacher or Missionary?

Marketing, StrategyBy Paul Ellis17th Apr 2018Leave a comment

You have probably heard the expression, “Preaching to the Choir!” or variants of that phrase? So that we are on the same page, or to stay within metaphor — ’reading from the same hymnbook’… Preaching to the Choir means that your audience is already convinced and is on message, therefore, unless you are objective is to reinforce…

© 2023 i3 Gen Ltd. All rights reserved.
Go to Top